Data Visualisation Project

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Required

Using the data set given (or a data set of your choice with a mixture of suitable continuous and categorical variables), analyse the data and create an interactive dashboard in Tableau

sharing this analysis with stakeholders. Assume your target audience is senior management. Using data visualisations, you want to communicate specific points that will help your target audience make better decisions regarding a given business scenario. Think about what you want to show. For example, do you want to show a comparison, a relationship or a distribution?

State clearly and concisely the specific points your data visualisations convey. Addressing the following questions will help.

What do you want your audience to do after seeing the data visualisation presentation?

If you could show them only one thing, what would it be?

1.  Report

Write a report detailing specific points that will help your target audience make better decisions regarding a specific business scenario. The report should include all relevant data visualisations. These data visualisations must be created using Tableau. Present these data visualisations to tell a story. Ethical issues associated with presenting data visualisations should also be discussed.

2.  Tableau file

Create an interactive dashboard in Tableau that highlights the message you want to convey to your target audience to persuade them to take action. The dashboard should contain appropriate charts, including more advanced charts. All charts should adhere to data visualisation guidelines. You are required to research and incorporate advanced Tableau features.

Document Structure and Format

Font: Arial or Calibri Size 12, Line Spacing 5

Title page:

Student Name, Student ID, Course, Date, Project Title

Table of Contents (number all pages)

No headers, only page numbers in the

Submission

Report (7 to 10 pages of a Word document).

Tableau workbook saved as .twbx Only ONE interactive dashboard should be presented. Dashboard should contain between 3 and 8 different charts.

Report Structure

Title Page

Table of Contents Introduction

State the aim of the project and the target audience.

Background to the Company

After reading this section, the reader should understand the goals and expectations of the business.

Data Visualisations

Show images of each individual chart separately. Show an image of the dashboard created in Tableau. Discuss and interpret the data visualisations.

Conclusion

Discuss your conclusions, including the business impact of your findings.

References

Reference all sources used.

Make sure to include all references in the body of the report.

Tableau References

Reference all Tableau sources used.

Make sure to include all Tableau references in the body of the report.

Appendices

Snapshot of the raw data (first five rows) Snapshot of the data ready for analysis

Data dictionary (only the variables used in the data visualisations) Other relevant information

Project Requirements

One single issue is

Aim is clearly

Specific points are

One single interactive Tableau Dashboard that includes filters, adjustable parameters, etc. is presented.

Appropriate advanced Tableau charts and features are

Calculated fields are

A what-if analysis, with at least one dynamic calculation based on a parameter, is

Report is persuasive and highlights the main

Report clearly demonstrates the effect of adjusting values (via parameter) on results (what-if scenario).

Charts follow data visualisation

Recommended action to be taken by client is

Report and presentation discusses results and recommendations, not how the charts were created.

References are included in references section as well as in the body of the

An image of the Tableau dashboard is included in the report

The sample projects provided on our website are intended to be used as a guide and reference for educational purposes only. While we have made every effort to ensure that the projects are accurate and up-to-date, we do not guarantee their accuracy or completeness. The projects should be used at your own discretion, and we are not responsible for any loss or damage that may result from their use.
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